About Jeremy Pepper
Called "ahead of his time" and "visionary" by the industry, Jeremy Pepper has close to 20 years experience in public relations, in both traditional and social media.
Using Usenet and online enthusiast sites - now commonly referred to as social media - for campaigns, Pepper incorporates online tactics to traditional strategies. Pepper has worked with a who's who of Fortune 500 companies, ranging from consumer tech to consumer packaged goods to high tech, providing integrated communications counsel to such companies as Kodak, Clorox, Cisco, GM, HP, Verizon Wireless, Sprint, Campbell's Soup, amongst others.
Currently, Pepper works with a variety of clients on B2B to B2C PR and social media campaigns. Prior to consulting, Pepper managed global public relations for Boingo Wireless, responsible for traditional PR and social media relations, including launching its social media efforts, and working on reputation management, community relations and crisis communications.
Pepper also worked at one of the world’s largest public relations firms, advising clients on social media strategies and tactics, and helping launch social media programs and initiatives around the world.
Previously, Pepper had founded his own public relations firm, working with clients on melding social media and public relations, as well as working in-house for a photo startup acquired by Kodak.
Pepper began his PR blog more than a decade ago, expanding to food blogging in 2009. He continues to be an early adopter of social media, understanding how it works as part of a 360-degree communications program.